Category Archives: WCIW

Need Convincing to Celebrate #WCIW? See Adobes' 2012 State of Create Report

Adobe provides great support for leveraging World Creativity and Innovation Week April 15 – 21 in their State of Create 2012 Research Study. Their presentation has great slides you can share with others to make your case. to use this week to begin conversations, generate ideas, make new decisions, take new actions to integrate creative thinking deliberately into the workplace, into schools, even into your day-to-day life.

2012 Adobe Study Reveals Global Creativity Gap
  • New research reveals a global creativity gap in five of the world’s largest economies,according to the Adobe® (Nasdaq:ADBE)
  • The research shows 8 in 10 people feel that unlocking creativity is critical to economic growth and nearly two – thirds of respondents feel creativity is valuable to society, yet a striking minority–only 1 in 4 people–believe they are living up to their own creative potential. Interviews of 5,000 adults across the United States, United Kingdom,Germany, France and Japan expose surprising attitudes.

Workplace Creativity Gap The study reveals a workplace creativity gap, where 75% of respondents said they are under growing pressure to be productive rather than creative, despite the fact that they are increasingly expected to think creatively on the job. Across all of the countries surveyed, people said they spend only 25% of their time at work creating. Lack of time is seen as the biggest barrier to creativity (47% globally, 52% in United States).

Education Concerns More than half of those surveyed feel that creativity is being stifled by their education systems, and many believe creativity is taken for granted (52% globally, 70% in the United States).

“One of the myths of creativity is that very few people are really creative,” said Sir Ken Robinson, Ph.D., an internationally recognized leader in the development of education, creativity and innovation. “The truth is that everyone has great capacities but not everyone develops them. One of the problems is that too often our educational systems don’t enable students to develop their natural creative powers. Instead, they promote uniformity and standardization. The result is that we’re draining people of their creative possibilities and, as this study reveals, producing a workforce that’s conditioned to prioritize conformity over creativity.”

Full press release

Full Adobe 2012 State of Create Study

adobe_state_of_create_infographic

From NASA: passion fires up creative genius – inspiration for #WCIW

A two-minute video brought to you Karen Friedt at NASA. Simple, sweet, to the point.

If you think you can’t do something wonderful for WCIW this year, no matter large or small, watching this will brighten your hopes, spark your verve and spur action.

creative genius video

Design Like Leonardo da Vinci during #WCIW (World Creativity and Innovation Week April 15-21)

Leonardo da Vinci’s birthday marks the beginning of World Creativity and Innovation Week each year – April 15 – 21.

Here’s a SXSW slide presentation by Brian Sullivan that has lots of fodder to enhance your own creative process and those of others.

Remember to post your event in our WCIW facebook group and WCIW facebook page.  We’ll be making the transition to the page eventually – feel free to like it to help the process.

Every single human being is creative….

“Every single human being is creative and your success turns on developing a community which harnesses the creativity of everyone.” Richard Florida. Rise of the Creative Class.

How might you use World Creativity and Innovation Week April 15 – 21 to begin to nurture the creativity of the people you know, live with and work with?

World Creativity and Innovation Week at the World Futures Conference

To help you start planning for World Creativity and Innovation Week April 15 – 21, 2011, here’s a copy of the presentation Tom McMillian, Megan Mitchell and I made at the World Futures Conference in Boston on July 10 entitled World Creativity and Innovation Week April 15 – 21: Sustaining the Global Human Spirit.

We’d love to include your stories, photos, videos, web pages and logos in our upcoming presentations, so let us know what you’ve been up to and what you are planning. Help spread the word. Send your links, other info and questions to marci at creativityland.net.

Start talking up World Creativity and Innovation Week April 15 – 21 at your work, school, club, community and get some plans together for something you can do a little differently, using new ideas, new decisions and a sprinkling of imagination to make the world a better place and to make your place in the world better too, without causing harm.